Tag Archives: social marketing

December 15, 2010 Henriette Weber wrote:

Lessons learned at the Le Web 10 conference in Paris last week

I was so lucky that I got an official blogger pass for the Le Web conference in Paris last week (this was due to my english blog on henrietteweber.com, and the two danish blogs I run on erhvervsbladet.dk (about social business) and Read more

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February 10, 2010 Henriette Weber wrote:

blogpost on henrietteweber.com: involvement needs to come from yourself

Hi guys – I want to crosspost a blogpost that I wrote on henrietteweber.com – but one of our advisors has told me that I can’t duplicate content because that makes google mad.  So go to henrietteweber.com if you want Read more

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November 24, 2009 Henriette Weber wrote:

Videos on return on involvement, business unusual and social marketing

So as a part of the promotion for my book “Return on involvement – how to use the social web to create business unusual“, I have done 20 videos in english (so far) that lies on the facebook page for Read more

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October 5, 2009 Henriette Weber wrote:

Tricking the publishing houses and doing the things they don’t

So I haven’t mentioned it here really in full, but I have recently self-published my first book entitled “Return on Involvement – how to use the social web to create business unusual”. It has been a real fantastic/hard thrillride where Read more

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May 29, 2009 Henriette Weber wrote:

A couple of reasons why I don’t want to engage in your brand online.

1. you mainly do producttalk – so you got the conversation thing going on – apart from no one is answering.  you blog about your products, you blog about how great you are – and I don’t really care to Read more

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May 12, 2009 Henriette Weber wrote:

Why should we ever engage ourselves in brands ?

Im just back from next09 in Hamburg and Disruptive Media in Stockholm (you can find my talk here). It has been a hectic but really learningful week, filled with great people, great talks and new insights. This morning I watched Read more

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April 15, 2009 Henriette Weber wrote:

Thoughts on shared branding

at Next09, Hamburg 5th and 6th of may, I am tranforming my “why every company should be a rock band” ebook  into a new speech – the overall theme of the conference is shared economy, but I will be talking Read more

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November 27, 2008 Henriette Weber wrote:

Introducing the CCCN Mailinglist

I am a bit late on these news – but it has to be stated anyway. I have teamed up with Elmine, Ton, Oliver and Martin to do a general mailinglist for social media where I will focus on marketing, Read more

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October 29, 2008 Henriette Weber wrote:

social marketing, social branding and why I don’t call my “product” social media marketing.

So Morten wrote blogpost (in danish) about who was going drive the development of social media marketing. I have raised my hand and say “I”. However I don’t call my product “social media marketing”, “social media marketing” as I see Read more

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September 10, 2008 Henriette Weber wrote:

“what you give” and “what you get” – or thoughts on Return on Involvement, Whuffie and online reputation management.

Tara Hunt, a friend of mine has her first book “the whuffie factor” coming out in the beginning of April next year. I am looking so much forward to read it because I am sure she has something really great Read more

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